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Marketing in the Real World · Episode 5 of 5 · 40 sec

Sell the experience

Filmed during an independent visit to Bob's at the Marina in Stockton: the burger, the setting and view, and the first bite as restaurant content.

By Successful Marketing Solutions ·

Key takeaways

  • The setting, seating, and view are part of what customers are choosing.
  • Show the food, then show where people enjoy it.
  • A first-bite moment helps viewers picture the experience.
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