Video 12VideoShow the experience
Why restaurants need social media
Filmed during an independent visit to Sushi Gala in Little Tokyo, Los Angeles: tablet ordering, clear menu photos, and attentive staff as content that helps people decide to visit.
Social Media Marketing
Social media content that shows customers why to choose you
Your products, your process, and your people are already worth showing. SMS plans social content, scripts and edits short-form video, writes posts that sound like you, and helps you publish consistently on the channels your customers actually use.
Kansas-based, serving businesses across the United States and available to travel. In-person project work and travel details are agreed in advance; online collaboration is also an option.
Book My Free 90-Day Rollout Meeting (opens in a new tab)Or book another SMS service in Square (opens in a new tab)
All appointments are booked through Square. Choose your service and available time there. Free 30-minute Google Meet with Lamont. Discuss your goals, outline your next 90 days, and see whether ongoing marketing support fits your business. No obligation. Your Google Meet link will be sent separately before your call.
Who this is for
- Busy owners who know social matters but never have time to post
- Businesses with inconsistent, outdated, or half-finished profiles
- Businesses with products, a process, or people worth showing
- Teams with phone footage but no time or skill to edit it
Common signs it needs attention
- Posts go out in bursts, then nothing for weeks
- Videos get filmed but never edited or published
- Captions do not tell people what to do next
- Profiles look different on every platform
The goalConsistent social content and short-form video that shows customers why to choose you.
In-person filming and travel
SMS is Kansas-based and available to travel for on-site content and project work. Filming, travel, and project details are discussed and agreed in advance as part of your scope.
Your footage is an option, too
If you prefer to supply footage, you can film on your phone using a simple shot list. SMS edits your approved footage, writes the captions, and prepares each version for posting. We agree the best approach for your project together.
The work
What social media work includes
Strategy
- Review your audience, goals, and current profiles
- Choose the channels that suit your customers
- Content themes, hooks, and campaign ideas
- A posting calendar your business can keep up with
Short-form video
- Video concepts and simple scripts
- Shot lists and filming guidance
- Editing of your approved business footage
- Captions and subtitles, pacing, and cover images
- Vertical versions for Instagram Reels, TikTok, and YouTube Shorts
Posts and messaging
- Branded graphics and carousels
- Captions written in your brand voice
- Relevant hashtags
- Clear next steps: visit, ask a question, or book
Publishing support
- An agreed posting and scheduling workflow
- Account access set up correctly, owned by you
- Your approval before anything is published
- Consistent presentation across platforms
- Ongoing management available as a scoped engagement
Profile improvements
- Bios that explain what you do and where
- Profile photos, banners, and highlight covers
- A clear link and call to action
- An easy path to contact or book you
Reporting and improvement
- Reach and watch time
- Saves and shares
- Profile and link clicks
- Inquiries you can reliably trace to social
- Using what works to refine topics and creative
Your exact deliverables are agreed before work starts. Paid ad budgets and ad management, round-the-clock message replies, and customer support are not included unless they are scoped separately.
Ways to work together
Choose the level of help you need
Each option is scoped individually, and your quote is confirmed before work starts.
Strategy only
A social plan, content themes, and calendar your team carries out yourselves.
A content project
A defined batch of videos, graphics, or posts, or a profile refresh, built for a launch, season, or campaign.
Ongoing support
Regular planning, creation, and publishing support, with a review point to adjust what is working.
Examples
Short-form video from SMS
Original videos created for SMS during independent business visits.
Video 12
Video 11VideoBranding
How culture helps a café stand out
Filmed during an independent visit to Café Dulce in LA’s Little Tokyo: how distinctive products, neighborhood connections, and brand storytelling help customers remember a business.
Video 10VideoRetail marketing
What Santee Alley can teach small businesses
A walk through Santee Alley in LA’s Fashion District: visible prices, entrance displays, and product variety, plus ideas retailers could test to encourage repeat visits.
Process
How social media work runs
- 1Align on goals, channels, and scope
- 2Plan and create the content
- 3You review, then we publish
- 4Review results and improve the next round
FAQ
Social Media Marketing questions
Related
Related services and work
Ongoing small-business marketing
Keep your content, website, and next steps connected.
Explore a tailored monthly approach to social content, a practical website review, and steady improvements.
Free 90-Day Marketing Rollout Meeting
Prefer to talk it through?
The free meeting covers an introductory discussion and priorities for your next 90 days. Detailed written plans, implementation, and monthly support are quoted separately.
Book My Free 90-Day Rollout Meeting (opens in a new tab)Or book another SMS service in Square (opens in a new tab)
All appointments are booked through Square. Choose your service and available time there. Free 30-minute Google Meet with Lamont. Discuss your goals, outline your next 90 days, and see whether ongoing marketing support fits your business. No obligation. Your Google Meet link will be sent separately before your call.
Not ready for a call? Browse articles and videos