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Marketing in the Real World · Episode 2 of 5 · 20 sec

Three paths to trust in your business

Three ways customers come to trust a business: reviews, recommendations, and seeing the work for themselves.

By Successful Marketing Solutions ·

Key takeaways

  • Reviews let new customers hear from people who have already bought.
  • Recommendations from people they know carry weight.
  • Showing the work lets customers judge the quality directly.
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